We believe diversity, equity, and inclusion are fundamental to creating work that reflects the world and resonates with people, welcoming perspectives from different cultures, identities, and lived experiences, ensuring every voice has space.
By fostering belonging and equitable opportunities, we empower teams to think boldly, challenge assumptions, and shape narratives that inspire trust making inclusion a practiced standard in every decision and story.

We combine rigorous thinking with creative clarity to navigate complexity, build credibility, and shape influence with precision.
We begin with meaning before messaging. We define the story that must be owned before deciding how it should be told.
We work with founders, CXOs, and boards—not just communications teams—to ensure reputation strategy is embedded at the highest level of decision-making.
We combine rigorous thinking with creative clarity to navigate complexity, build credibility, and shape influence with precision.




Business strategist, Growth architect, CXO advisor
20+ years agency leader and entrepreneur who has built and scaled multiple successful firms in India. Led campaigns for Fortune 500 corporations and industry leading brands across sectors.
PRANAV KUMAR

Corporate Strategist, Operations and Team Leader
15 years specialist in executive positioning, campaign creation, strategic corporate communications across crisis, issues policy, etc. for Fortune 500 and large B2B businesses. Proven agency operations leader.
NEHA MERCHANT

Trusted and Senior client advisor, Creative and insights-led communications strategist
10+ years of PR and insight-led integrated campaigns expert with technology, media and entertainment, and policy communications.
CHANDNI ARORA


Driving strategic client partnerships, business development, and strategic agency marketing
10+ years in public relations experience, business and agency growth leader.
BHANU VERMA

Media strategist, corporate communicator, reputation builder
10 years communications experience driving media visibility for leading Indian and global brands. Specialist in earned media.
PAYAL YADAVA
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Strategic communicator, Enterprise tech PR specialist
Data-led storytelling experience to simplify complex technology concepts, platforms.
SUHAS JAGADEESH

Media Expert, high-stakes campaigner
15 years experience in communications in media & entertainment sector delivering high-impact outcomes.
AKANKSHA SHUKLA

People Leader, Talent Enabler
Building culture and elevating employee experience for 15 years across organizations.
NEHA NAITHANI
From strategic communications to reputation management and more. We will help you differentiate and standout
